• Jon Ikeda, General Manager of Acura remembered an old ad about 2014 RDX which has the simple message of “Stay True. And let the metal speak.” He admitted that company went off course with their philosophy and roots. This disconnect was evident from the vehicles it produced and its advertisement. During Automotive News’ Marketing 360, …   Read More

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  • The new generation Acura RDX is much more improved and have moved away from the controversial earlier design. 2019 Acura RDX was unveiled at 2018 New York Auto Show and it is set to at the dealership from 1st of June. Leaving nothing to mystery, Acura has already revealed the pricing details of premium compact …   Read More

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  • Acura recently came up with upgraded version of RLX sedan. Not many people know that it only competes in certain market only. However, this brand is sold as Honda in their home country of Japan. For such market, the company have added few new things on Honda Legend. In this Japanese version of Acura RLX …   Read More

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  • The all-new 2018 Acura MDX Sport Hybrid will be arriving at showrooms. The interface in it is upgraded along with technological accessories. It will be available in two exterior colors which are Basque Red Pearl II and San Marino Red respectively. The price of 2018 Acura MDX Sport Hybrid that is Technology Package starts from …   Read More

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  • At this week’s Detroit Auto Show, Acura will take off the sheets of a new prototype 2019 RDX. The first official image of the 2019 Acura RDX has been disclosed on YouTube. It seems that this SUV is 99% production ready. Judging by the first look, one of the most noticeable changes is the bottom …   Read More

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  • SEMA Show is just round the corner and automakers and tuning company is preparing themselves to make a mark at this event. One of the tuning companies based in Arizona by the name of ScienceOfSpeed will be participating at this event too. They will be showcasing Acura NSX Dream Project in Las Angeles. It will …   Read More

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  • The all-new 2018 Acura MDX will be arriving at the dealership from today and it will comes with two exterior color options and updated tech. The new model has a redesigned dual-screen user interface. The interface features intuitive menus and command structures. Another new addition is the 7inch capacitive touchscreen whose response time is faster …   Read More

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  • 2018 Acura RLX is revealed with a new appearance. This flagship sedan gets the touch of the latest design direction of the brand. Moreover, the car benefits even from new set of technologies. The clearest change occurred at the front end. 2018 Acura RLX features the signature diamond pentagon grille of the brand. However, it …   Read More

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  • Acura is all set to return to the prototype racing with their new baby ARX-05. However, before all that it the racing prototype will make its debut at The Quail on 18th August. Following this it will make appearance at the Rolex Monterey Motorsports Reunion and Pebble Beach Concours d’Elegance. Next year, Acura ARX-05 will …   Read More

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  • There hasn’t been much information about the Baby Honda NSX. Over the last 12 months, even the company had not uttered a single word about it. Many people speculated that the project was dead with no future. However, all these reports turned out to be false as new patent images of its interior were leaked. …   Read More

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